Social Media in The News 2016 to 17

The Release of Snapchat's spectacles, Facebook working on a new TV app, fake news, Pinterest Retargeting... It's been a busy year on Social Media!

Social media has become a powerful way for news outlets to reach out to their audience. The social media platforms have become the go-to place for news organizations to promote their content and engage with readers.

A study by Pew Research Center found that in 2016, Facebook was the most popular social media platform for U.S. adults, with 72% of them using it in any given month.

The rise of social media as a source of news is not surprising considering how much time people spend on these sites every day: on average, U.S. adults spend more than two hours per day on social networking sites, according to Nielsen data.









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